A research request was recently provided to OS AI from an 8(a) women-owned Digital Transformation specialist and 8(a) STARS III Prime, looking for details related to an upcoming potential 2023 United States Department of Agriculture RFP.  

We at OrangeSlices AI do believe in the need for more and better-informed competition, so provided below are 1) opportunity details provided by the requestor; 2) some key points of contact; and some 3) related pursuit/capture data.   

The Ask: We are looking for more information about this opportunity and for potential partners who might be willing to join our team on a bid for this upcoming USDA Food and Nutrition Service (FNS) BPA. This is in relation to a recent RFI out of USDA seeking support assisting “the Special Supplemental Nutrition Program for Women, Infants, and Children’s (WIC) Office of Innovation (OI) with digital services and technology related program modernization initiatives. This effort includes using human-centered design to analyze and evaluate digital products, services and opportunity areas while also providing technical resources, tools and assistance to WIC’s State agencies (SAs). The goal of this initiative is to empower and equip FNS and SAs with the tools and expertise to provide a seamless digital experience to WIC’s current and future participants. FNS is anticipating a Blanket Purchase Agreement (BPA) to streamline work.” 

“OI desires a cross-functional digital services team to support WIC’s digital service and technology modernization efforts. This is a complex challenge that requires a diverse inter-disciplinary team. The team should include human-centered design (HCD), engineering, user experience (UX), product development, service design, content design, visual strategy, communications, data science, change management and strategy expertise.” 

Competitive Details (if known): 

  • Funding Agency: USDA FNS WIC 
  • Contract Vehicle: This was last competed using GSA FSS.    
  • Expected Competition Date: Fiscal Year 2023 – date tbd   

** Please note that OS AI will not speculate here as to the accuracy of any scope details provided and/or any current plans related to the timing, details, and likelihood of any recompete.  

Related Data:  

Sample of Key Potential Points of Contact (current or past): 

  • Amy Herring, Director, Office of Innovation (SNAS/WIC), USDA 
  • Renata Slayton, Program Analyst, (Office of Innovation, SNAS, FNS), USDA **New 
  • Gary Washington, Chief Information Officer, USDA 
  • Kimberly Jackson, Deputy Administrator for Information Technology/CIO at USDA-FNS 
  • Rebecca Piazza, Senior Advisor for Delivery, Food and Nutrition Service (FNS), USDA 
  • Ashley Owens, Director of Acquisition, 18F 

Firms drawing the most attention: 

Included below is a list of the large and small companies we have noted as drawing the most views by Government and industry leaders on the OrangeSlices AI consultant directory in recent months that bring direct past performance and/or related relationships in support of the US Department of Agriculture:  

** An Elev8 GovCon Honoree, noted for a corporate culture that demonstrates its own excellence, making the company a beacon for talent, for partners, and for clients.  

We cannot and will not speculate here as to the reasons for the increased interest, but whether it is a company evaluating them as a potential partner; a federal acquisition leader doing their due diligence; or a consultant weighing their next job move, this group of companies has been receiving increased interest. 

If you are a small business with capabilities and socio-economic status that might support this effort, comment below and we will add you to the list. 

Please note that the research requestor for this item received a Premium OS AI Opp Segment report including 1) known details about how/if/when/where this contract will be competed; 2) a list of the top companies that are in position to win today (as well as those who have been making key investments and moves of late to position for a win); and 3) a detailed list of the top potential opportunity influencers any potential bidder will want to get to know.  

About OrangeSlices AI  

Developed by a team of government and industry contracting subject matter experts, the OrangeSlices AI data driven platform is a publicly available searchable listing of the top information technology and consulting services contractors doing business with the Federal government today. Driven by a robust and comprehensive set of authoritative and trusted data sources, the OS.ai tool is intended to help government and industry leaders find the right partner to help deliver on the important missions of the Federal government. Learn more about how you can engage with OS AI here.   


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